Data Mining Social Networks
All the stuff you post about yourself and what you like in Facebook or some other social network is a marketer’s wet dream. Data mining companies are now capitalizing on the free information you post about yourself, mining it, and then selling statistically significant data relationships to marketers via the social network’s APIs. A company called Colligent mines social networks for data that it sells to record labels to help them decide which demographics or individual fans might like a particular artist, and those are just the very first nuggets marketers pull out of profiles. ...